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IN THE MATTER OF:

DIGITAL IN-MOTION, LLC
("DIM")

PAUL H. COUTURE
("COUTURE")

(Collectively "Respondents")



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ORDER TO CEASE AND DESIST

NOTICE OF INTENT TO FINE

AND

NOTICE OF RIGHT TO HEARING

DOCKET NO. CF-2010-874-B

I. PRELIMINARY STATEMENT

1. The Banking Commissioner (“Commissioner”) is charged with the administration of Chapter 672c of the General Statutes of Connecticut, the Connecticut Business Opportunity Investment Act (“Act”), pursuant to Section 36b-70 of the Act.
2.
Pursuant to Section 36b-71(a) of the Act, the Commissioner, through the Securities and Business Investments Division of the Department of Banking, has conducted an investigation into the activities of DIM, its officers, agents, representatives and employees and Couture to determine if any of them have violated, are violating or are about to violate provisions of the Act (“Investigation”).
3. As a result of the Investigation, the Commissioner has reason to believe that Respondents have violated certain provisions of the Act.
4.
As a result of the Investigation, the Commissioner has the authority to issue a cease and desist order to Respondents pursuant to Section 36b-72(a) of the 2010 Supplement to the General Statutes (“2010 Supplement”).
5.
As a result of the Investigation, the Commissioner has the authority to impose a fine on Respondents pursuant to Section 36b-72(b) of the 2010 Supplement.
   
II.  RESPONDENTS
6.
DIM is, and at all times relevant hereto was, a Connecticut limited liability company with its principal place of business at 25 Third Street, Stamford, Connecticut 06905.
7. Couture is the managing member of DIM, and is an individual whose address last known to the Commissioner is 12 Village Drive, New Canaan, Connecticut 06840.
   
III.  STATEMENT OF FACTS
8. From at least June 2007 to the present, Respondents, from Connecticut, offered to sell and sold to purchaser-investors the training, products and services necessary to promote, market and sell DIM’s products and services within an agreed upon Area of Exclusive Territory (“DIM Opportunity”).  Such offers and sales were made for the purpose of enabling purchaser-investors to start their own business.  Respondents represented that DIM was in the business of selling and/or providing digital signage systems to businesses, and generating advertising revenue for itself and for those with whom it partnered.
9. From at least June 2007 to the present, Respondents offered and sold the DIM Opportunity in or from Connecticut to at least two purchasers (“Purchasers”).
10.
DIM provides initial support for the DIM Opportunity in the form of promotional literature, sales training, and sales aids to the purchaser.  Individuals purchasing the DIM Opportunity would execute a Managing Partner Agreement (“Agreement”).  At least one of the agreements stated that “DIM will offer to buy back this market share for the amount of the initial investment after (1) one year if . . . [the Purchaser] is dissatisfied for any reason.”
11. At the time such offer and sale was made to the Purchasers, the DIM Opportunity was not registered as a business opportunity in Connecticut under Section 36b-62 of the 2010 Supplement.

IV.  STATUTORY BASIS FOR ORDER TO CEASE AND DESIST AND
ORDER IMPOSING FINE AGAINST RESPONDENTS

a.  The DIM Opportunity Offered and Sold by Respondents
is a Business Opportunity

12. Paragraphs 1 through 11, inclusive, are incorporated and made a part hereof as if more fully set forth herein.
13.
The Purchasers are “purchaser-investor[s]” within the meaning of Section 36b-61(6) of the 2010 Supplement, in that the Purchasers are each a “person who has purchased . . . a business opportunity”.
14. Respondents are “seller[s]” within the meaning of Section 36b-61(8) of the 2010 Supplement, in that they are each “a person who sells or offers to sell a business opportunity or any agent or person who, directly or indirectly, acts on behalf of such person”.
15. The DIM Opportunity constitutes a “business opportunity” as defined in Section 36b-61(2) of the 2010 Supplement, in that it involves “the sale . . . or offer for sale . . . of any product, equipment, supply or service which is sold or offered for sale to the purchaser-investor for the purpose of enabling the purchaser-investor to start a business, and in which the seller represents that: . . . (C) the seller guarantees, either conditionally or unconditionally, that the purchaser-investor will derive income from the business opportunity, or that the seller will refund all or part of the price paid for the business opportunity or repurchase any of the products, equipment, supplies or chattels supplied by the seller, if the purchaser-investor is unsatisfied with the business opportunity; or (D) the seller will provide a sales program or marketing program to the purchaser-investor . . . .”

b.  Violation of Section 36b-67 of the Act –
Sale of an Unregistered Business Opportunity

16. Paragraphs 1 through 15, inclusive, are incorporated and made a part hereof as if more fully set forth herein.
17.
Section 36b-67 of the Act provides, in pertinent part, that “[n]o person shall in connection with the sale or offer for sale of a business opportunity:  (1) Sell or offer for sale a business opportunity in this state or from this state unless it has first been registered with the commissioner and declared effective by the commissioner in accordance with the provisions of section 36b-62”.
18. Respondents offered and sold the DIM Opportunity as more fully described in paragraphs 8 through 11, inclusive.  The offer and sale of such a business opportunity absent registration constitutes a violation of Section 36b-67 of the Act, which forms a basis for an order to cease and desist to be issued against Respondents under Section 36b-72(a) of the 2010 Supplement, and for the imposition of a fine against Respondents under Section 36b-72(b) of the 2010 Supplement.

V.  ORDER TO CEASE AND DESIST, NOTICE OF INTENT TO FINE
AND NOTICE OF RIGHT TO HEARING

WHEREAS, as a result of the Investigation, the Commissioner finds that, with respect to the transactions described herein, Respondents haves committed at least one violation of Section 36b-67 of the Act, and that further offers to sell or sales of business opportunities in Connecticut would constitute violations of Section 36b-67 of the Act;

WHEREAS, the Commissioner ORDERS that Respondents CEASE AND DESIST from directly or indirectly violating the provisions of the Act, including without limitation, offering and selling a business opportunity in this state or from this state unless it has first been registered with the Commissioner and declared effective by the Commissioner in accordance with the provisions of Section 36b-62 of the 2010 Supplement;

WHEREAS, notice is hereby given to Respondents that the Commissioner intends to impose a maximum fine not to exceed One Hundred Thousand Dollars ($100,000) per violation;

AND WHEREAS, pursuant to Section 36b-72 of the 2010 Supplement, Respondents will be afforded an opportunity for a hearing on the allegations set forth above.

THE COMMISSIONER FURTHER ORDERS that a hearing will be granted to each Respondent if a written request for a hearing is received by the Department of Banking, Securities Division, 260 Constitution Plaza, Hartford, Connecticut 06103-1800 within fourteen (14) days following each Respondent’s receipt of this Order to Cease and Desist, Notice of Intent to Fine and Notice of Right to Hearing.  The enclosed Appearance and Request for Hearing Form must be completed and mailed to the above address.  If any Respondent will not be represented by an attorney at the hearing, please complete the Appearance and Request for Hearing Form as “pro se”.  Once a written request for a hearing is received, the Commissioner may issue a notification of hearing and designation of hearing officer that acknowledges receipt of a request for a hearing, designates a presiding officer and sets the date of the hearing in accordance with Section 4-177 of the General Statutes of Connecticut and Section 36a-1-21 of the Regulations of Connecticut State Agencies.  If a hearing is requested, the hearing will be held on December 7, 2010, at 10 a.m., at the Department of Banking, 260 Constitution Plaza, Hartford, Connecticut.

The hearing will be held in accordance with the provisions of Chapter 54 of the General Statutes of Connecticut.  At such hearing, each Respondent will have the right to appear and present evidence, rebuttal evidence and argument on all issues of fact and law to be considered by the Commissioner.

The Order to Cease and Desist shall remain in effect and become permanent against any Respondent that fails to request a hearing within the prescribed time period or fails to appear at such hearing.

The Commissioner may order that the maximum fine be imposed upon any Respondent that fails to request a hearing within the prescribed time period or fails to appear at any such hearing.

Dated at Hartford, Connecticut,      _______/s/_________
this 22nd day of October 2010.      Howard F. Pitkin 
Banking Commissioner 


CERTIFICATION

I hereby certify that on this 22nd day of October 2010, the foregoing Order to Cease and Desist, Notice of Intent to Fine and Notice of Right to Hearing was sent by certified mail, return receipt requested, to Digital In-Motion, LLC, 25 Third Street, Stamford, Connecticut 06905, certified mail no. 7010 0290 0002 7489 7860; and Paul H. Couture, 12 Village Drive, New Canaan, Connecticut 06840, certified mail no. 7010 0290 0002 7489 7877.


     _______/s/_________
                                               Paul A. Bobruff
   Prosecuting Attorney



Administrative Orders and Settlements